Imagine skiing while an algorithm evaluates your style, your posture and your dexterity, transforming a real descent into an open-air video game. All this at 2,700 meters altitude.This isn't science fiction, but the reality reported today in the pages of the Italian newspaper La Stampa. The article, entitled "Real and virtual descents: Artificial Intelligence arrives on the ski slopes", shines a spotlight on a world first that's entirely Italian and sees bluon at the forefront as a technology partner for safety.
The project: when snow meets digitalThe location is Bettaforca, in the Monterosa Ski area (Valle del Lys). Here, the innovative company Keypoint, led by CEO Stefano Arrighetti, has created something never seen before: an interactive fun slope.Along 1.6 kilometers of slope, two kilometers of fiber optic cable have been laid and 12 smart cameras installed. The software, trained during last winter, is now able to "watch" the skiers, recognize their movements (jumps, passages under arches, "high fives" to panels) and assign a real-time score based on posture and technique. This is "gamification" making a strong entrance into winter sports.
bluon's role: the key to access (and safety)In such an advanced context, the main challenge was twofold: to uniquely recognize the skier to assign them points and, since it's an attraction designed especially for children, to guarantee maximum safety.This is where bluon.me technology comes into play. As Arrighetti explains in the interview with La Stampa:
"Designed for children, they will be able to participate in the game thanks to a wristband with an NFC identification code [...] that helps recognize the skier and follow them along the route".
That smart wristband is a bluon device. We have worked to ensure that our support is not only the "access key" to digital fun, but remains faithful to our primary mission: protection.
Why passive technology wins in the mountainsThe choice to integrate bluon.me smart wristbands equipped with bluon NFC microchip is not random. The alpine environment is hostile to consumer electronics: extreme cold drains smartphone and active GPS tracker batteries in very little time.Our system, based on passive technology, requires no battery. It doesn't fear frost, water or snow. It's always ready.The wristband that the child wears to "log in" to the fun slope game is the same one that, in case of loss, allows anyone who finds them to scan it with a simple smartphone, immediately geolocating the position and notifying parents via chat or phone.
A new standard for family tourismThe La Stampa article emphasizes how the technology "doesn't neglect safety". For us at bluon, this project represents the perfect synthesis of our vision: a technology that enables amazing new experiences, working invisibly and reliably to protect what we hold most dear.While Artificial Intelligence calculates the score for the next descent, we make sure that the only concern for parents is taking a photo at the finish line!The Monterosa Ski fun slope opens to the public in February. See you on the slopes?
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